Hax - Excel
Formulas

 

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CountIF Counting markets per parent
  • =COUNTIF(C1:C17,"=Gannett")
  • For instance, how many markets at Gannett, McClatchy, and Tribune are on the list?

CountIF Counting markets above meeting certain number of sales
  • =COUNTIF(D1:D20,">50")
  • For instance, how many markets sold at least 50 listings?

Sum Summing ad types per parent
  • =SUM((A1:A7="Gannett")*(B1:B7="Text Ad"))
  • This formula counts the number of specified types of ads by the specified parent.
  • For instance, show the parent company Gannett's sales of Text Ads.
  • This can be paired with a similar formula next to it, for counting the McClatchy text ads.
  • Similarly, other ad types can be counted, for instance, graphic ads, etc.
  • For summing up types of ads per parent company
  • For instance, how many text ads versus graphic ads did Gannett, McClatchy, and Tribune sell each?
  • Note, this formula is MORE specific than simply counting the total number of ads.

SumIF Summing ads per parent
  • =SUMIF(B1:B300,"=Gannett",C1:C300)
  • This formula counts numbers in column C, such as number of Ads, where column B is parent company name of "Gannett"
  • For summing up total ads per parent company
  • For instance, how many ads did Gannett, McClatchy, and Tribune sell each?
  • Note, this formula is LESS specific since it simply counts the total number of ads.

Percentage Change  
  • (B7/B8)/-1
  • If March is B7
    AND
    February is B8
  • This formula reports the percentage change, from one month to another

Raw Change  
  • B7/B8
    If March is B7
    AND
    February is B8
  • This formula reports the absolute numerical change, from one month to another